Brand  >  ShuShu&Sassy is

SURE, I'M SPECIAL!

ShuShu&Sassy is a lifestyle brand

for kids that provides safe and interesting

products, various cultural contents,

and experiences to express their own

thoughts and tastes.


We try to make various attempts for

special experiences they could have

and help them recognize that each

one of them is the only one in the world.

To make things better
for kids

Our mission is to provide safe products

to kids around the world.


Nowadays, lifestyle products for

children are mostly considered as toys

except in Korea.


To get rid of the misconception,

we decided to produce our products

which are still safe but also fun, trendy,

and unique.  Our products use the

highest quality of pure and eco-friendly

ingredients and we don’t use anything

that could hurt our kids.

Thant’s a promise.


Let’s play beauty with ShuShu & Sassy!

SURE, I'M SPECIAL!

ShuShu&Sassy is a lifestyle brand for kids that provides safe and interesting products,

various cultural contents,  and experiences to express their own thoughts and tastes.


We try to make various attempts for special experiences  they could have and help them recognize that

each one of them is the only one in the world.

As an unique
& special one


We ‘ShuShu&Sassy’ encourage all kids

to share their ideas, have a voice,

collaborate, and express their thoughts

and opinions which are the foundation

of our business.

To make things better for kids

Our mission is to provide safe products to kids around the world.


Nowadays, lifestyle products for children are mostly considered as toys except in Korea.

To get rid of the misconception, we decided to produce our products which are still safe but also fun, trendy, and unique.


Our products use the highest quality of pure and eco-friendly ingredients and we don’t use anything that could hurt our kids.

Thant’s a promise.


Let’s play beauty with ShuShu & Sassy!


As an unique & special one


We ‘ShuShu&Sassy’ encourage all kids to share their ideas, have a voice, collaborate,

and express their thoughts and opinions which are the foundation of our business.


Safety

Producing hypoallergenic and

natural ingredient products


Liberty

Creating an environment of discovering preference

and expressing themselves


Creativity

Preparing imaginative and creative contents

that they can experience


Sociality

Helping them grow as sociable and interact

with friends and family